By Lane Ellis Nearly $964B Ad Spend Forecast, 5 Companies To Have A Major Impact Worldwide advertising spending is expected to expand by some 4.4…
By Michael Bürgi The agency and ad-tech worlds are filled with ex-holding company executives who left their strongholds to make their own marks. Whether out…
By Kristina Monllos It’s early days for TikTok’s new search offering — a search ads toggle available via TikTok’s ads manager that was in beta…
By Alexander Lee Nicole LaPointe Jameson, CEO of the prominent esports organization Evil Geniuses, is stepping down from her role at the company following a…
By meryl@wistia.com (Meryl Ayres & Jordan Wellin) If you’re looking for ways to strengthen your video marketing strategy, you’ve come to the right place! We’ve…
By Adam Spatial computing technology is an extremely influential technology that will change the way that humans see, hear, and touch their surroundings. It allows…
By Marketecture Produced in partnership with Marketecture The following article highlights an interview between Walter Knapp, CEO of Sovrn and Mike Shields, co-founder of Marketecture.…
By Klaviyo Black Friday/Cyber Monday (BFCM) is perennially a crucial tentpole for brands large and small. According to CNBC, Black Friday sales set a new…
By lkolowich@hubspot.com (Lindsay Kolowich Cox) Around the globe, more than 300 emails are sent and received each day, on average. That’s 300 opportunities to market…
By Full Editorial The much-anticipated time of the year is almost here – yes, the holiday season! Brands work hard to make their customers feel…
