AI Briefing: Social platforms start tasting the bitter fruit of generative AI
By Marty Swant As social platforms move fast with new AI features, users are already breaking things. Last week, celebrities including actor Tom Hanks, TV…
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‘What a bozo move’: Publishers react to X update removing headlines from posts
By Sara Guaglione Another day, another platform change at X. As of last week, the social media platform formerly known as Twitter no longer automatically…
Social Media Paid Subscriptions Are Coming. How Much Would You Pay?
By Adam Women using the social media app microblogging on her smartphone getty How much would you pay to use social media if you didn’t…
McDonald’s celebra Mes de la Herencia Hispana con ayuda de Snapchat
By Denny Alfonso Las celebraciones del Mes de la Herencia Hispana continuan y las marcas han aprovechado el momento para conquistar el importante paladar de…
The Best LinkedIn Articles + Expert Insights
By cwainwright@hubspot.com (Corey Wainwright) With LinkedIn Pulse discontinued, it can be difficult to find the best articles on the platform now that they are no…
Elevate B2B Marketing News Weekly Roundup: Social Engagement Metrics Gain Ground & LinkedIn’s Expanding AI Functionality
By Lane Ellis B2B Marketing Managers See Customer-Centricity as Path to Maximized Budgets B2B marketing managers say that focusing on the needs of their organization’s…
Campbell Brown’s exit from Meta elicits no more than a whimper from publishers facing a deteriorating relationship with Facebook
By Sara Guaglione Five years ago, the news of Facebook’s most prominent publisher liaison leaving the company would have sent a seismic shock to the…
Media experts argue social media is no search rival in the DoJ’s antitrust tussle with Google
By Ronan Shields It’s been touted as “the trial for the future of the internet” as the Justice Department battles with Alphabet’s Google, particularly its…
Los Agentes Latinos del Cambio: el verdadero poder del marketing está en la diversidad de sus estrategas
By Denny Alfonso Hoy por hoy las estrategias de marketing que se enfocan en conquistar el público latino van más allá de la celebración del…
Elevate B2B Marketing Podcast: Customer Engagement in B2B Marketing with Kris Rudeegraap
By Lane Ellis What do B2B marketers need to know about customer engagement in 2024, and why is it more important than ever to utilize…