13 PPC Tools & Software to Help Your Ad Campaigns Crush It
By pbump@hubspot.com (Pamela Bump) I’ve seen it all — from pay-per-click (PPC) ads that had me clicking through before I knew it to campaigns that…
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24 Digital Marketing Tips That HubSpot Swears By [Research]
By Caroline Forsey With over five billion internet users globally, and more than 4.8 billion active social media users, it stands to reason that digital…
Best Of: Our Top 10 Blog Posts to Help With Your 2024 Content Strategy
By Lane Ellis What were the top B2B marketing articles that were published on the TopRank Marketing blog over the past year? We’re proud of…
Group Black plans to launch first-party data platform for Black and Hispanic audiences in Q3 2024
By Sara Guaglione Group Black is launching a new audience and insights data offering in the third quarter of 2024 that aims to provide advertisers…
How industry vets tackle CES
By Seb Joseph Plunge into CES with our straight-shooting veteran’s guide. Newbie or seasoned pro, we’ve distilled the essentials to turbocharge your journey. Navigate the…
The Best Marketing Jobs and Careers for You to Pursue in 2023 (BIR NNP)
By adecker@hubspot.com (Allie Decker) Marketing seems simple, but it gets more complex as you break it down. If you don’t already know about marketing careers,…
The Comprehensive Winter Home Care Checklist Supported by Home Warranties
By Sitetrail Research Team Winter can be a challenging time for homeowners. The dropping temperatures and harsh weather conditions often bring a slew of home…
Social Media Copywriting: Expert Tips for Composing Text on 5 Different Platforms [Bookmarkable]
By Amanda Zantal-Wiener Most of us know that nailing social media copywriting and maintaining an active social presence is essential to a brand’s marketing strategy.…
Elevate B2B Marketing News Weekly Roundup: B2B Becomes More Complex, LinkedIn Benefits From X Exodus, & New Google Ads Shifts
By Lane Ellis B2B Marketers Own the Customer Journey, Now What? [Survey] 90 percent of B2B marketers have said that their roles have become increasingly…
Mark Huntley’s Insights: Entertainment SEO in the New Era – Optimizing for Top Stories and Tweet Carousels
By Sitetrail Research Team In the ever-evolving landscape of digital marketing, the entertainment and media industry faces unique challenges and opportunities, especially when it comes…