Do You Really Need Professional Air Duct Cleaning in Boston?
By Full Editorial When it comes to creating a healthy home, many homeowners focus on cleaning carpets, wiping surfaces, or replacing filters. Yet, one hidden…
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How tech disruptions — including those connected to AI — cost employers millions
By Tony Case This article was first published by Digiday sibling WorkLife Tech disruptions are costing companies with 2,000 or more employees nearly $4 million…
The New York Times crafts personality-led video in Cooking push to drive subs
By Sara Guaglione The New York Times’ Cooking vertical has debuted a new baking video series and newsletter franchise led by supervising producer Vaughn Vreeland,…
From manual to AI-powered orchestration: Winning Fortune 500 IT deals with ABM
By Océane Li Account based marketing isn’t just another channel or tactic. It’s a strategic approach that flips the traditional funnel. Instead of casting a…
ChatGPT is now 20% of Walmart’s referral traffic — while Amazon wards off AI shopping agents
By Allison Smith This article was first published by Digiday sibling ModernRetail ChatGPT has emerged as a top driver of referral traffic to retailers’ websites,…
Media Briefing: Publishers turn to other platforms to offset losses from Google search
By Sara Guaglione In last week’s Media Briefing edition, we heard from publishing execs about their struggles with Google search referral traffic declines and the…
Texas at a Tipping Point: New Report Details a Year of Record Heat, Billion-Dollar Storms, and Unprecedented Wildfire
By Headlines Team Texas is no stranger to big skies and bigger weather, but 2024 reset expectations. A new statewide analysis from Barcus Arenas finds…
How to onboard non-technical marketers to automation tools with zero headaches
By Cassie Wilson Clark Using AI to level up your marketing campaigns shouldn’t require a computer science background. With the right tools, non-technical marketers can…
Amid competition with Roblox, Fortnite’s in-game item strategy appeals to both creators and brands
By Alexander Lee Fortnite’s move into in-game item sales is giving advertisers a new incentive to ramp up spending. On Thursday, Sept. 18, Epic Games…
How Volvo is marketing its electric vehicles in a moment of uncertainty
By Kimeko McCoy President Donald Trump’s so-called “big beautiful bill” ends a $7,500 electric vehicle tax credit at the end of this month, which could…