Break Free B2B Marketing: Ramon Ray of Smart Hustle Media on Small Business Success & Thinking Big
How can small businesses work together with big clients and form powerful partnerships that make good things happen?
For our third season of Break Free B2B Marketing video interviews, we’re featuring conversations with leading B2B influencers, and examining the issues that each subject matter expert is influential about in their specialized industry.
2020 was a difficult year for business owners, and 2021 hasn’t quite been the return to normal many had envisioned. In 2020 profits were down, stress was up, and everyone was questioning how they were going to not only survive, but thrive, in the coming year.
These worries were more real for small business owners than anyone else. After all, when you own a small business, you’re not afforded the same protections or options that larger companies might have. You have to be smart, adaptable, and relentless in your pursuit of your goals.
Nobody understands this struggle better than Ramon Ray, founder of Smart Hustle Media. In fact, he’s built his personal success around his expert ability to predict and promote the needs of small businesses and help them elevate their brand to the next level.
He’s a keynote speaker, entrepreneur, best selling author, and the next guest on our Break Free B2B Marketing video interview series.
In the energetic and entertaining twelfth and final episode of our third season, Ramon sat down with our content marketing manager Nick Nelson to explore a fascinating array of topics surrounding how small and large businesses can think big together.
Ramon also shared how B2B influencers are bringing a face, a voice, credibility, and warmth to large brands, and why it’s key to be nimble, svelte, and creatively agile.
Check out the video below or listen to the podcast, to hear Ramon’s unique insight on thinking big, building trust, and small business achievement in 2021 and beyond.
Break Free B2B Interview with Ramon Ray
If you’re interested in checking out a particular portion of our discussion, you can find a quick general outline below, as well as a few excerpts that stood out to us.
- :40 – Introduction to Ramon Ray
- 2:08 – Where do things currently stand for small businesses after the challenges of 2020?
- 4:16 – Interesting ways small businesses are adapting
- 5:17 – “Threading a careful needle”
- 9:10 – What can larger businesses learn from the success of small ones?
- 10:47 – Running and attending virtual events
- 11:55 – Can large businesses reclaim the “scrappy start-up” energy SMBs possess?
- 13:50 – Small businesses shouldn’t pigeonhole themselves with small clients
- 16:51 – New technology innovations for small businesses?
- 18:08 – Ramon’s book, Celebrity CEO
- 20:30 – How to carve out your niche as an influencer
- 24:28 – How to get in touch with Ramon
Ramon: Where I see things are the future, I hope it’s bright, but it’s kind of like a storm on a ship. Some have lost their lives. 10, 20, 30, or 100 people. Now the 70 of us that are …read more
Source:: Top Rank Blog
