B2B Marketers on the Move: Celebrating B2B Industry Rising Leadership

As the summer of 2023 marches ahead into autumn, so to do new opportunities, and as B2B marketers adjust to the changes this year has already brought — from the rise of AI tools to the increasing power of personalization, the industry continues to offer growth opportunities as well as unexpected shifts that often seem to happen so quickly they can be difficult to fully appreciate.

For over 22 years, TopRank Marketing has had the honor of helping a diverse selection of the world’s top B2B marketers and major global brands elevate beyond merely being competitive, to truly standing out from the crowd with creative and award-winning successes.

Throughout 2023 we’ve focused on elevating through intelligence, relevance, and the kinds of human touches that set brand messaging apart from the increasing reach of those touched solely by AI. In this spirit, over the past several years now we have regularly taken the time to honor and congratulate B2B marketing leaders who have recently seen career advancement.

B2B marketers taking on new leadership roles naturally seek out trusted resources that help professionals in new positions hit the ground running, and TopRank Marketing is honored to be a go-to B2B content and influencer marketing agency for so many top marketers in new leadership roles. As we push towards 2024, we continue to seek out B2B technology industry influencers advancing in their careers to partner with on compelling and unique content collaborations.

We extend our heartfelt soon-to-be autumn congratulations to each of the B2B marketing leaders featured in this eleventh edition of B2B Marketers on the Move, and extend our thanks for those who have shared insightful B2B marketing career advice.

Alennah Curran has been promoted to Enterprise Brand Creative Leader, Health Care Business Group, at 3M.

Balance advocating for your career aspirations and staying open to unexpected opportunities. Many of my best job experiences happened organically — and weren’t things I would have sought out myself. When you release yourself from a specific ‘career path,’ you invite the unknown to be full of positive possibilities.”

Alennah Curran

Lee Eagle has taken a new position as Senior Account Executive, Strategic Accounts, at LinkedIn*.

I’ve found that finding a balance between having a sense of urgency and patience is paramount for career growth. A sense of urgency is critical to excel in your day to day that is in service to your team, your partners, your clients, etc. Patience is about gaining perspective, leveraging experience and relationships to compound your value and planting seeds in areas where you want to grow.”

Lee Eagle

Brooke Osmundson has been promoted to Director of Growth Marketing at Smith Micro Software, Inc.