Stop Collecting Likes and Start Booking Calls: Converting Social Followers into Paying Customers
By Full Editorial You spend hours taking photos of your team, posting updates on Facebook, and trying to figure out how Instagram works. You are…
By Full Editorial You spend hours taking photos of your team, posting updates on Facebook, and trying to figure out how Instagram works. You are…
By Headlines Team Relocating an office in New York City takes more than picking a moving date and sending out a company-wide email. Even a…
By Kimeko McCoy The traditional campaign production model is becoming obsolete as the incessant need for short-form content grows and as companies look to generative…
By Seb Joseph Wars don’t pause for marketing plans but they do rewrite them. The world, for better or worse, keeps spending. That much has…
By Kimeko McCoy Artificial intelligence has a trust problem and companies — particularly those like Amazon, Microsoft, OpenAI and others — are facing an uphill…
By Jessica Davies This week’s Media Briefing dives into Axel Springer’s acquisition of The Telegraph, breaking down what assets are more valuable and how it…
By Viafoura Mark Zohar, President and CEO, Viafoura For more than a decade, digital publishers have had to make a trade-off regarding social media. Social…
By Sara Guaglione LADbible Group is cutting approximately a dozen staffers on its social video team based in Manchester, in the U.K. This comes after…
By Headlines Team In electronics manufacturing and repair environments, cleaning delicate components presents ongoing challenges, including flux residue buildup, production downtime, and the risk of…
By Lee Odden If you’ve worked in B2B marketing for any length of time you know that status quo thinking too often holds marketers back…