Post-SEO: Influencer and Content Trends Redefining Marketing in 2024
By kbodnar@hubspot.com (Kipp Bodnar) Are you noticing your traffic from Google starting to go down? Algorithm updates in 2024 have shaken traditional SEO. Recent Google…
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Media Briefing: 2024 publishers’ guide to selling at Cannes
By Kayleigh Barber Thanks to Blockboard for sponsoring Digiday’s Cannes coverage this year and presenting this edition of the Digiday+ Media Briefing, normally available exclusively…
Overheard at The IAB Tech Lab Summit
By Ronan Shields IAB Tech Lab marked its 10th anniversary this week with a two-day summit hosted in New York City where participants debated the…
What Marketers Should Know About Influencer Pods
By Alex White Have you noticed familiar names popping up in the comments of every single one of your favorite accounts’ social media posts? Perhaps…
How brands drive positive attention on CTV
By Wurl Pete Crofut, vice president, business development, agencies and brands, Wurl The adage that all publicity is good publicity doesn’t necessarily apply to advertising,…
Industry vets’ dos and don’ts of Cannes
By Kristina Monllos Once again, the Cannes Lions Festival of Creativity is nearly upon us. For attendees, it’s a rush of meetings, panels, awards, parties…
PATRÓN Tequila, Vaseline and Burger King are shortlisted for the 2024 Future Leader Awards
By Digiday Awards The Future Leader Awards, presented by Digiday, Glossy, Modern Retail and WorkLife, recognize the next generation of leaders making significant impacts in…
How digital publishers are engaging the next generation
By Viafoura Dan Seaman, vp, product, Viafoura Despite attempts to change how media produces news content over the years, only some of these experiments have…
On Writing a Tagline (and Pitching It, Too)
By Eddie Shleyner Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better. Peggy,…
How creators Molly Burke and Tyler Oakley grew online communities through advocacy
By Kayleigh Barber Subscribe: Apple Podcasts • Stitcher • Spotify Molly Burke and Tyler Oakley joined YouTube more than a decade ago and built their…