By esantiago@hubspot.com (Erica Santiago) Several months ago, I tested several AI logo generators and documented my experience. Then my friend Michael Randall, a graphic designer,…
By Marty Swant Major ad platforms are increasingly pitching the promises of AI-driven advertising, but some industry experts say there’s a risk of over-relying on…
By Tim Peterson This week’s Media Briefing looks at how publishers are receiving credits to use AI companies’ large language models as part of content…
By Adam Are you struggling to connect with potential students and stakeholders? Does your educational institution’s outreach feel like shouting into the void? You’re not…
By The Washington Post Jana Meron, vp of revenue operations and data, The Washington Post In 2023, more than one-third of brands entirely excluded news…
By Ryan Arnholt These are exciting times in the world of Content Marketing. And while the pace of change due to GenAI technology and digital…
By cdelprincipe@hubspot.com (Curt del Principe) Between shifts in technology, the economy, and consumer behavior, 2024 has brought marketers a new level of uncertainty. I’m right…
By Michael Bürgi The Fall 2024 Digiday Media Buying Summit kicked off on Tuesday in Palm Springs, Calif., with a leading independent media agency CEO…
By Kimeko McCoy The conversation around search advertising has reached a new fever pitch thanks to recently launched AI-powered tools like Perplexity and Google’s AI…
By rsukhraj@hubspot.com (Ramona Sukhraj) Creating videos for Instagram has to be one of my favorite marketing tasks. From in-feed videos to Reels, Instagram Live, and…
