Profound vs. Bluefish AI for AEO: Which tool wins for marketers?
By Zoe Ashbridge If a brand is not visible in answer engines, it’s missing critical early-stage influence. According to McKinsey, 50% of consumers now use…
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Cannes Briefing: Creators didn’t come to Cannes for parties this year. They came for briefs.
By Seb Joseph MediaLink has spent years owning the art of wining and dining CMOs at Cannes. This year, it turned that same playbook on…
The hunt for a post-LiveRamp successor is already underway
By Ronan Shields Earlier this week — on Tuesday evening to be precise — several ad execs from both advertisers and agencies gathered at the…
Visibility Is an Identity Problem: The Crown Yourself® Operating System
By Adam Kimberly Spencer argues that founders who stall on visibility are not facing a marketing gap. They are facing an identity ceiling. Her coaching…
8 top Profound alternatives your marketing team can actually use
By Zoe Ashbridge As AI search reshapes how customers discover and evaluate brands, tools like Profound are gaining attention for helping marketers measure visibility within…
CRM compliance: What it is and how to nail It with your team & tech
By rsukhraj@hubspot.com (Ramona Sukhraj) A CRM is like a teenager’s journal – full of sensitive information. But instead of school stories and secrets, it holds…
Walmart buys ‘the Google Ads of streaming’ Vibe in a deal tipped at a $1 billion-plus valuation
By Ronan Shields Related Insights Business of TV Meta eyes CTV expansion to fuel its next wave of ad growth Read More Walmart has agreed…
Cannes Briefing: The AI search crisis everyone’s talking about at Cannes is actually about brand coherence
By Seb Joseph For two decades, Cannes Lions has been the advertising industry’s high church of the campaign — the ad, the stunt and the…
Future of TV Briefing: The ad-supported streaming landscape in graphic detail
By Tim Peterson This week’s Future of TV Briefing looks at a spate of recent studies that highlight the growing predominance of ad-supported streaming and…
Announcing the 2026 Digiday Top Workplaces
By Digiday Awards Digiday Top Workplaces is an annual list recognizing the best companies to work for across media, marketing and technology. The companies recognized…