Q&A: How Amazon Ads and PMG are unlocking performance with AI-driven programmatic
By Amazon Ads Brian Tomasette, director of product, Amazon DSP Ad technology is changing the marketing playbook in ways few could have imagined. More recently,…
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Not Just Another DJ: Jesse Bloch’s Mission to Change the Music Scene
By Editorialist Team Jesse Bloch doesn’t want to be just another name on a festival lineup—he wants to be remembered as an artist who made…
Implementing AI in Your Marketing Tech Stack — Tips and Tricks You Need to Know
By Erin Pennings Long before ChatGPT, I worked with clients who used AI and machine learning to speed up data analysis at scale. Their enthusiasm…
Rehab for Social Media Addiction: A Modern Path to Digital Wellness
By Headlines Team In today’s hyperconnected world, social media is a central part of daily life. While platforms like Instagram, TikTok, and Twitter provide ways…
Rehab for Social Media Addiction: A Modern Path to Digital Wellness
By Headlines Team In today’s hyperconnected world, social media is a central part of daily life. While platforms like Instagram, TikTok, and Twitter provide ways…
Media Buying Briefing: Three fiscal quarters hold the keys to success for the holding companies’ fortunes in 2024
By Michael Bürgi As we slide into the last month of 2024 and the beginning of the end of the fiscal fourth quarter, it appears…
Roblox’s Shopify integration has entered a closed beta test, highlighting the platform’s e-commerce opportunity
By Alexander Lee Shopify stores are beginning to show up across Roblox — and some of their operators are already reporting a significant boost in…
The Importance of Proxies in e-Commerce Analytics
By Doug Brown The e-commerce industry is fiercely competitive, with businesses constantly seeking new ways to outpace their rivals. One of the most effective strategies…
How Internal Marketing Helps You Build a Strong Brand From the Inside Out [Experts Weigh In]
By Alana Chinn As an ‘external’ marketer, I have to say that I hadn’t given much thought to internal marketing until I started writing this…
120 Presentation Topic Ideas to Help You Hook Your Audience
By samaresan@hubspot.com (Swetha Amaresan) I recently did a presentation night with my friends. If you’re unfamiliar with the concept, it’s when a group of friends…