At CES, new AI tools for TVs offer new features for both content and commerce
By Marty Swant
The current wave of AI innovation is making “smart” TVs smarter.
At CES 2024 this week in Las Vegas, giant and startup TV manufactures alike are rolling out new AI integrations to power viewing, advertising and shopping.
Earlier this week, Telly — a startup that gives people a free 4K TV in exchange for more ads — debuted a new voice AI assistant called “Hey Telly.” Built with OpenAI’s large language model, the chatbot helps operate the TV, chat with viewers and behave in ways similar to ChatGPT. With three possible characters to start — and more to come — the chatbot can also provide personalized recommendations based on who’s watching. It’s also exploring ways of using generative AI platforms like Midjourney and DALL-E to let people make generative AI images for TV screensavers.
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Source:: Digiday
