After rocky tenure, UM replaces U.S. CEO with chief client officer Erin Quintana
IPG’s media agency UM named Erin Quintana, chief client officer and a 15-year veteran of the company, to be its new U.S. CEO. Quintana replaces Joe DiMiero, who was appointed U.S. CEO in January 2022 but has had a troubled tenure marked by client losses, a questionable management style and high-level executive departures.
DiMiero, who internal sources said hasn’t been seen for weeks in meetings he was expected to attend, has taken a leave of absence, according to a representative, who didn’t elaborate. His name wasn’t mentioned in the press release on Dec. 8 announcing Quintana’s promotion to CEO.
Under DiMiero, there have been at least three rounds of layoffs in 2023, according to internal sources who reached out to Digiday following a story on client losses and executive departures earlier this week. One of those sources attributed the loss of clients Nationwide and Zillow to DiMiero.
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Source:: Digiday
