Announcing: The MozCon Virtual 2021 Initial Agenda
By cheryldraper
Posted by cheryldraper
Come one, come all to the hottest ticket in virtual! We’re packing up the MozCon big top and bringing all the MozCon magic straight to your front door.
Last year we took MozCon to the virtual stage for the first time, and we loved it so much, we’re doing it again! Only this time, we’re taking it to the next level with exclusive performances by world-renowned local SEO jugglers, automation acrobats, link building magicians, and so much more!
We know SEO doesn’t stop — searchers keep on searching, and marketers need to stay on their toes to meet their needs. (Cue the tightrope walkers!)
Join Ringmaster Roger and marketing experts from around the world for three days packed with presentations on SEO, search marketing, mobile, conversion optimization, local search, and more — all from the comfort of home.
Not your typical marketing conference
Get connected
Meet fellow attendees and don’t miss a minute of MozCon fun — follow #mozcon and join the MozCon Facebook Group!
Birds of a Feather networking groups
Who doesn’t love making new friends and engaging in lively discussion? After all, a big part of the conference experience is meeting new connections and reconnecting with older ones. Birds of a Feather at MozCon are purposeful yet unstructured peer discussion groups organized around topics that matter to today’s digital marketers. Grab yourself a snack or beverage and come network with some new friends! Topics vary each day at the conference and offer something for everyone.
Tickets start at $129 for Moz customers
Going virtual means affordability! You can snag your ticket for as low as $129 if you’re a Moz customer, and tickets include access to the virtual video bundle after MozCon wraps up.
Save my spot at MozCon Virtual!
Initial agenda
Time to pull back the curtain and reveal the exciting acts we’ve got planned. Let’s bring out our MozCon Virtual stars!
Amanda Milligan
Marketing Director | Fractl
A Live Guide to Finding & Filling the Gaps in Your Link Strategy
Is your link portfolio strong enough to withstand everything Google and your competitors throw at you? If you’re hyper-focused on acquisition and you ignore strategy, you can end up with a pile of weak backlinks that aren’t relevant — and won’t move the needle. Competitive analysis is your key to finding and filling the gaps in your link building strategy. I’ll walk you through the process start-to-finish.
Areej AbuAli
SEO Consultant
Taking Charge of Your Indexability: How to Optimize and Prioritize Your Technical Work
Take charge over the indexability of your website! With a focus on aggregators and classifieds, Areej will share advice on how to best reduce index bloat for large websites. Diving into parameter handling, sitemap logic, robots directives, and more, we’ll also assess how to analyze the most impactful changes, how to get sign-off from senior stakeholders, and how to prioritize work with product teams.
Brie E Anderson
Owner, Founder | BEAST Analytics
The Value of Perspective: A Use-Case for External Audits
Remember that phone call from your client? …read more
Source:: Moz Blog



