How These 9 Savvy Entrepreneurs Sell on Instagram Without an E-commerce Shop
By Neil Patel
Are you hoping to sell products online, but don’t want to deal with the hassle that comes with setting up and using an e-commerce shop? If you have an e-commerce shop, do you want to streamline the process to make it easier for your customers to purchase your product?
If that’s you, then Instagram may be the answer. In fact, I generated $332,640 in three months from Instagram, and at least 80% of all users follow at least one brand on the platform.
I’m not the only one who has found success selling on Instagram by leveraging features, tools, and creating an awesome Instagram bio.
Why Sell on Instagram?
According to PewResearch Center’s 2016 Social Media Update, 32% of Internet users are using Instagram.
At least half of all Instagram users use the platform every day.
It’s worth noting that women are typically more likely to use Instagram than men are. 59% of all Instagram users are 18 to 29 years old.
If these are your target demographics and you’re not using Instagram, you’re missing out on the opportunity of a lifetime to build brand awareness. More importantly, however, you’re missing out on lots of opportunities to sell on Instagram.
Online-only businesses, brick-and-mortar brands, and companies specializing in providing a service have all found success with Instagram sales.
If you want to avoid an Instagram marketing mistake, you need to sell like the brands that use the platform to bring in some big bucks.
First, let’s look at Artifacia as an example.
1. Notify People that Your Instagram is Shoppable, like Artifacia
Selling tools that Instagram has introduced have made Instagram’s sales potential even greater.
No matter the method you decide to use to make your posts shoppable, you need to let your followers know that your page is shoppable in the first place. You can accomplish this in several ways, but each method requires you to have a perfect Instagram bio.
This strategy can be as simple as posting a photo for your followers like Artifacia did.
The photo not only lets followers know that their page is shoppable, but it also gives instructions for customers to visit your Instagram bio page.
How can you ensure your posts and Instagram bio drive sales on Instagram? More suggestions are below.
2. Sell on Instagram by Allowing Users to Pay via WhatsApp and BK Store
Traditional shoppable Instagram posts require you to link back to an e-commerce store on a platform like Shopify.
However, there’s a way around that if you …read more
Source:: Kiss Metrics Blog
