Why 1440 is evolving from a newsletter company to a destination of explainers

By Sara Guaglione

Daily email newsletter 1440 is evolving into what it’s calling a “knowledge collective,” creating a library of explainers on its own website on topics that its readers want to learn more about.

The company’s shift comes as the way readers find and consume information is changing, with AI products taking up more real estate in Google Search and AI platforms growing their user bases.

The newsletter’s co-founder and CEO Tim Huelskamp wants 1440 to respond to that change by becoming a destination for information driven by his belief that for all the hype, readers aren’t going to be satisfied by AI-generated summaries long term.

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Source:: Digiday

      

Aaron
Author: Aaron

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