By Lee Odden

Today I have very big news to share: TopRank Marketing has named a new President and CEO of the agency, Donna Robinson.

With over 25 years experience in the marketing industry, Donna has deep agency leadership experience at top shops including space150 and 7 years as CEO at Collective Measures.

Donna’s deep expertise leading substantial agency growth is part of an ongoing transformation we’ve had in play this year that has included a brand refresh and new website, investment in business development resources and a plan to expand service offerings that will enable us to provide full service B2B marketing agency solutions to our clients.

For over 22 years TopRank Marketing has provided integrated content marketing solutions to an impressive group of B2B brands including Adobe, LinkedIn, Dell and one of the biggest telecommunications brands in the world. Bringing in talented and experienced leadership like Donna sets the agency up for success as we continue to expand and grow.

As co-founders, Susan Misukanis and I will serve in an advisory capacity on the agency board of directors and leave the day to day operation of TopRank Marketing to Donna and our seasoned leadership team.

I am eternally thankful to our team at TopRank Marketing for their talent, commitment and passion for providing the best in service and results for our clients. I am also incredibly thankful to our clients who have put their trust in our partnership and continued to invest in our services year after year.

There are also an immeasurable number of people in the marketing industry and business world that I am thankful to for supporting me and especially our agency over these past 22 years.

I’m excited about the next iteration of TopRank Marketing and there will be even more opportunities to engage and join our mission to elevate the B2B marketing industry together!

“I’m excited about the next iteration of TopRank Marketing and there will be even more opportunities to engage and join our mission to elevate the B2B marketing industry together!” — Lee Odden @LeeOdden
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For the official press release, see below:

TopRank Marketing Ignites Next Phase of Growth, Appoints Marketing Leader Donna Robinson as CEO

FOR IMMEDIATE RELEASE

Minneapolis, Minnesota — September 7, 2023 — Today marks a pivotal moment for B2B marketing industry leader TopRank Marketing as the company announces Donna Robinson as its new CEO. Recognized as a trailblazer by the Wall Street Journal, The Economist, and Forbes, the company is ready to fuel explosive growth with this new leadership transition.

Robinson will officially step into her new role effective immediately.

Former CEO of Collective Measures, Robinson brings a seven-year legacy of steering significant agency growth and innovation. Her appointment is poised to secure TopRank Marketing’s position as a cutting-edge force in B2B content, search and influencer marketing.

Co-Founders Lee Odden and Susan Misukanis are set to transition into advisory roles on the TopRank Marketing Board of Directors, providing strategic counsel while entrusting the day-to-day leadership to Robinson.

“The appointment of Donna Robinson isn’t just a new …read more

Source:: Top Rank Blog

Author: Aaron