101 Blog Post Ideas to Refresh Your Content Marketing Strategy
When you have an active website, consistently coming up with blog ideas can be a challenge. So, what do you do when it feels like you’ve written about everything under the sun?
Even the most seasoned marketers could use an occasional brainstorming boost. If you need inspiration, here are 101 of the best blog post ideas for your content marketing strategy.
Table of Contents
- Multimedia Blog Post Ideas
- Data-Driven Blog Post Ideas
- Community Engagement Blog Post Ideas
- Instructional (Guides and How-to) Blog Post Ideas
- Multichannel Integration Blog Post Ideas
- Thought Leadership Blog Post Ideas
- Content Marketing Blog Post Ideas
- Miscellaneous/Fun Blog Post Ideas
Blog Post Ideas
Multimedia Blog Post Ideas
Multimedia blog posts focus on using a piece of media — whether that’s a video, a podcast, or a graphic — to tell a story or share information.
The key to success with this type of blog post is to make it shareable. Whichever multimedia element you choose to include, make sure it’s original and branded so that when it gets shared, people will connect it back to your company.
1. Write a listicle blog post using GIFs that your readers can relate to.
2. Create an interactive quiz, such as “Which type of marketer are you?” or “How well do you know [insert topic]?”
3. Recap your latest company event with photos and/or videos.
4. Share a video product demo.
5. Create a branded graphic that demonstrates your process or strategy.
6. Make a video that highlights your industry and write a post about it.
7. Start a podcast and transcribe each episode into blog posts.
8. Record an interview with a customer and conduct a corresponding write-up.
9. Upload a photo diary of how your company celebrates culture.
10. Create an infographic about industry best practices or trends.
Data-Driven Blog Post Ideas
Data-driven blog posts rely on data and industry insights to make a point. While this information can be sourced from other brands or industry reports, using original data to demonstrate your company’s role in the space can result in more unique blog posts.
11. “We Asked X Experts About [insert topic]; Here Are Their Best Tips.”
12. Survey industry professionals to gather data on their challenges/processes/tools/best practices, and share the results in a blog post.
13. Make an infographic about …read more
Source:: HubSpot Blog
