By ttaylor@hubspot.com (Tristen Taylor)

As artificial intelligence advances, more businesses are interested in AI-powered solutions to improve their marketing efforts. One of the keys to making the most of the tech in marketing is to write effective AI prompts to generate the desired outcomes.

Marketers need to know how to communicate their goals effectively to AI systems. It’s a new skill that requires an understanding of how to write clear, concise, and effective instructions that a machine can understand.

In this article, we’ll share AI prompts marketers can use to optimize their generated results and better meet their marketing needs. If you’re short on time, jump to the topic you need.

• AI Prompts for Lead Generation
• AI Prompts for Drafting Social Media Posts
• AI Prompts to Create Podcast or Video Content
• AI Prompts for Content Promotion
• AI Prompts for Repurposing Outdated Content

AI Prompts for Marketers

Marketers can use AI for more than one purpose. They can use it to brainstorm entire processes or series if done correctly. So as you find inspiration for your own AI prompts, feel free to try them out in HubSpot’s content assistant.

Join the waitlist for HubSpot’s content assistant today

This content assistant tool natively integrates with the HubSpot products you know and love, allowing you to toggle between manual and AI content creation to generate copy for blogs, emails, and more. Now let’s get into the different prompts you can use for your marketing strategy.

AI Prompts for Lead Generation

Lead generation is the process of attracting prospects to your business and increasing their interest from prospect to customer. AI can empower marketers to attract more potential customers based on buyer persona characteristics if specified in the AI prompt. The following examples showcase how to get those customized results.

1. Generate ideas for a new product launch in [month] that incorporates the theme of [season] and [tone].

2. Brainstorm content ideas for a blog post about [topic] in [number] of words or less that is search engine optimized in formatting using H2s and H3s accordingly.

3. Suggest high-volume keyword clusters for [topic] to optimize search engine rankings.

4. Identify popular trends in the industry of [product or service] that an audience of [target audience] will be interested in this [upcoming season].

5. Generate ideas for an upcoming marketing campaign about [new product] with a marketing mix consisting of [product] [price] [place] [promotion channels].

6. Suggest [number] ways to improve website traffic during [holiday season].

7. Identify potential target audiences in [location] that would be interested in buying [product] to solve [pain point].

8. Suggest new strategies for lead generation in [market] and [industry].

9. Generate ideas for creating a viral social media campaign using recent [social media platform] trending audios or popular memes from [month] [year].

10. Identify new channels for advertising [product] aside from [current platforms already in use].

…read more

Source:: HubSpot Blog

Author: Aaron