5 best CRMs for HVAC businesses in 2025
Running an HVAC business means juggling emergency calls, seasonal demand spikes, and multi-visit jobs that can span weeks. You’re dealing with a technician shortage, meanwhile customers expect rapid response times when their AC fails or their furnace breaks.
Customer relationship management (CRM) software solves these challenges by centralizing customer data, automating routine tasks, and streamlining operations. Just look at this Richmond-based HVAC company. Their team leveraged Hubspot’s automated email campaigns to generate new leads and signups within six months.
The global HVAC market was valued at approximately $165.88 billion in 2024, and is expected to reach $256.95 billion by 2032, making efficient customer management essential for capturing your share of this growing market. This guide shows you how a CRM can help, including in-depth feature breakdowns and how you can choose the right software for your business. Let’s dive in.
Table of Contents
- What is a CRM for HVAC?
- CRM Comparison Table
- Best CRM Software for HVAC Businesses
- Benefits of CRM Software for HVAC
- 5 Important Features for an HVAC CRM
- Frequently Asked Questions
- Meet HubSpot, the Top CRM Choice for HVAC Companies
What is a CRM for HVAC?
For HVAC companies, CRMs manage customer relationships, service histories, and job requirements. Unlike generic CRMs, these systems handle equipment-specific data, emergency dispatch protocols, seasonal scheduling patterns, and maintenance contract management that define the HVAC industry.
HubSpot serves as a comprehensive CRM platform that supports these industry-specific requirements through customizable pipelines, automated service reminders, and integrated marketing tools. Our goal is to help HVAC companies build lasting customer relationships while streamlining daily operations.
Comparing CRMs for HVAC Businesses
|
CRM |
Best For |
Key Features |
Pricing |
User Rating |
|
HubSpot |
Growing HVAC companies |
Free CRM, marketing automation, sales pipeline, 300+ integrations |
Free – $3,600/month |
4.4/5 (G2) |
|
ServiceTitan |
Established field service teams |
Industry-specific templates, advanced dispatching, customer portal |
per-tech/month (custom pricing) |
4.4/5 (G2) |
|
Jobber |
Small-medium operations |
Simple scheduling, mobile apps, QuickBooks integration |
$39-$599/month |




