20 Digital Marketing Ebooks Marketers are Reading in 2022

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The digital marketing industry is always changing. That’s why it’s important for marketers to commit to learning as much as possible about digital marketing and emerging trends. But … who has the time?

Enter: the ebook.

If you want to expand your knowledge of digital marketing from reputable thought leaders, but have limited resources, or don’t even know where to start, this post is for you. We’ve compiled some awesome ebooks on the ins and outs of digital marketing, from SEO, to content building, to beginner’s guides.

1. Digital Marketing for Small Business by HubSpot

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For this ebook, HubSpot teamed up with the experts at MOO to build a guide aimed at small businesses. It provides everything startups need to know about inbound marketing and gives a great scope of how to test, learn, and grow in an online marketing landscape.

This ebook takes readers through accessible ways to maximize resources and get the greatest benefit from marketing. Need help with channels like Facebook, Google, and Twitter? “Digital Marketing for Small Businesses” has you covered.

Why We Like This Ebook

If you’re looking for a one-stop-shop for how to start a functional digital marketing strategy from the ground up, this ebook is for you. It even provides templates and concrete examples that will help you organize your strategy.

2. The Social Media Trends Report by HubSpot

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This 2022 report from HubSpot and Talkwalker gives readers the rundown on what to expect from current social media trends. Get insights from industry insiders, and learn how to adapt your marketing strategy to take advantage of the ever changing social media landscape.

Why we like this Ebook

This report gives readers the inside scoop about how TikTok and the Metaverse are changing social media marketing and advises how to adapt your strategy to drive the most ROI on your efforts.

3. Advanced Technical SEO: A Complete Guide by Search Engine Journal

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Already familiar with basic SEO principals and ready to level up? This advanced guide from Search Engine journal is just what you need. This guide goes over SEO-friendly URL best practices, 404 errors, XML sitemaps, HTTP status codes and more. It’s a one-stop-shop for all of your technical SEO needs.

Why we like this Ebook

This ebook gives readers the tools they need to improve page speed and perform an in-depth website audit to improve overall website health and performance.