How brands are extending social influence and commanding cross-platform conversations
By Alliant Dave Taylor, Chief Product Officer, Alliant The days of influencer marketing as an auxiliary tactic, rather than an integrated part of a broader…
By Alliant Dave Taylor, Chief Product Officer, Alliant The days of influencer marketing as an auxiliary tactic, rather than an integrated part of a broader…
By Nick Nelson LinkedIn just released its new 2025 B2B Marketing Benchmark: The Influence Report (pdf) featuring in-depth analysis from authors Mimi Turner and Jann…
By esantiago@hubspot.com (Erica Santiago) With 66% of marketers globally using artificial intelligence in their roles, it’s no longer a matter of if you should use…
By Ronan Shields Index Exchange’s investment arm, IX Labs, has announced a “multimillion-dollar” partnership deal with investment fund First Party Capital, a further sign of…
By Tim Peterson This week’s Future of TV Briefing looks at how the transition to Nielsen’s big data plus panel measurement currency is complicating price…
By Digiday Awards The Future Leader Awards, presented by Digiday, Glossy, Modern Retail and WorkLife, honor the next generation of leaders leaving their mark in…
By Digiday Awards The Future Leader Awards, presented by Digiday, Glossy, Modern Retail and WorkLife, honor the next generation of leaders leaving their mark in…
By PadSquad This State of the Industry report, sponsored by PadSquad, explores how brands and agencies deploy interactive videos for more relevant and engaging advertising…
By Ronan Shields Related Insights Brand Safety How ‘The Godfather of ad tech’ aims to ‘reimagine’ brand safety and challenge the status quo Read More…
By Stephanie Trovato When clients first started asking me to handle their social media, I figured the image part would be easy. Create one clean…